Better Internal Linking For More Free Traffic

A few days ago, I had the pleasure of interviewing two of my favorite guys when it comes to getting free traffic with SEO traffic. Jason Katzenback and Jason Potash have been building their online business over the last few years using free traffic from the search engines. They have created countless software and training programs to help people get more free traffic such as Portal Feeder, Web Mayheim, Traffic Kaboom, Comment Kahuna and now Auto Link Juicer.

You can watch the entire replay of the webinar below:

Here is the link to get Auto Link Juicer

I would love to get your feedback on this webinar in the comments section.

Gauher Chaudhry

Reaching Your Prospects Using Effective Communication Channels

I recently started sending out HTML messages to my email lists in order to measure the open rate of the messages that I was sending. So you can imagine my surprise when I started getting data indicating that my emails were being opened only about 10% of the time. Now, although Aweber is probably not 100% accurate, I highly doubt these numbers are too far off based on the click-thru rate (CTR) of the URLs placed in the messages,

I have concluded that email marketing is not as an effective means of communication as it was even one year ago and unless I start implementing a method of getting new subscribers by the hundreds every single day, this rate will probably continue to drop.

Let’s face it. If you are also doing any sort of email marketing, your prospects’ inbox is already cluttered with dozens of emails from other marketers (some offering value and others pitching poor quality products). It is getting more and more difficult for your emails to be seen amongst all this noise. And the fact that your prospect’s time is valuable, they are now very selective of what they choose to open and read.

About a year ago, I did a survey to my list and asked them what is the number one item that dictates their decision to open an email and read it. Most people indicated that they first look at the sender of the email and then the subject line before deciding to open and read an email. I agree 100% because as soon as I see the name of the sender, I can tell if the email will be a waste of my time or not. You see, the content that you send out in your emails ultimately dictates how your readers perceive you when they see your name pop into their inbox in an email.

Now, there are other means of communication online other than email. Twitter and Facebook are still okay, but they don’t constitute *direct* contact the way email marketing does. And in my marketing studies, Twitter and Facebook still do not compare to email when it comes to results. I have sent out webinar invites on Twitter and Facebook only to see a handful of signups as compared to the hundreds that sign up via a quick email.

So I have decided that I am giving up on using email as my *only* means of direct communication with my prospects and customers. I will still continue to email my prospects, but I have decided to start focusing on a communication method that guarantees me a open rate of at least 95%.

Yes, an astounding 95%!

This can be achieved with mobile text messaging as almost everyone reads their text messages and unlike a computer, most people carry their cell phones wherever they go. I invite you to be one the first to join my new mobile text list so that I can send you unique marketing content, product specials and great deals via text messages.

Click Here To Join My Mobile Text List Free

Along with sending you unique content and special deals on my products via this new text message list. I am also working with other marketers to get special deals on their products just for this new list.

Please note that depending on your cell phone carrier and where you are located, standard text messaging rates may apply.

So although I will continue to send out emails and cringe when I see the open rates, I will focus on building a mobile text list that gets results.

Please share with me your thoughts or comments on this new approach.

Best wishes,

Gauher Chaudhry

Advertiser360: Becoming A Super Advertiser

The vast majority of the Internet marketing courses that have come out recently revolve around the merits of affiliate marketing and how that is the way to make big money on the Internet.

Affiliate marketing can be very lucrative, but if you have been doing affiliate marketing as long as I have, you will know that there is a dark side to affiliate marketing that a lot of these courses fail to mention.

Let me explain.

Over the past 18 months, I have been personally ripped off as an affiliate by various merchants and CPA networks.

And I am not the only one.

This happens to affiliate marketers every single day and is part of the being an affiliate marketer.

Let me share with you some of my recent experiences.

I did a promotion for StatsJunky and their software program almost 18 months ago and generated a five-figure affiliate commission for my efforts.

Unfortunately StatsJunky never paid me and just kept making excuses and false promises that I would eventually be paid. I spoke with other affiliates of the same program and they all confirmed that they were not paid.

I promoted many Internet marketing related programs to my marketing lists and had problems getting payment from some of the owner’s of the products I endorsed.

Do I get steamed about it – heck yes!

If you are promoting any cost per sale offers, I highly recommend that your work with a cost per sale network such as Commission Junction or Clickbank so that you have some level of protection.

If you decide to work directly with a company that has their own in-house affiliate program, make sure you do your background checking on whether they pay their affiliates on time.

Another sad reality that you will soon realize in the affiliate game is that products that fail to meet the expectations of the customer end up with high refund rates.

I have promoted many of the major launches and have generated hundreds of thousands of dollars in affiliate commissions (sometimes with just one launch).

So you can imagine my surprise when I see a 55% refund rate (this is the stuff you never hear about after a major product launch) and get emails from people who bought through me explaining their reasons why.

Here is a list of major factors that they point out as the reason why they refunded:

1. Did not meet expectations – therefore not worth the price

2. Poor customer support

3. Missing content that was promised

These are ALL things that as an affiliate you have absolutely NO control over.

I am also a very active CPA marketer, but find very frustrating when CPA advertisers start scrubbing (removing leads) or CPA networks that reverse leads after the fact claiming that they were low quality.

This is especially frustrating since I use paid traffic to generate most of my CPA commissions.

I had one CPA network contact me and tell me that the advertiser was refusing to pay the $75,000 the owed me in CPA commissions for a 30 day period. There excuse was that the leads were of low quality.

I went back and forth with the CPA network explaining that why did the advertiser continue to let me run traffic to the offer for thirty straight days if was backing out for them?

Luckily I was working with a fairly large CPA network that took care of this and managed to get the advertiser to pay and most importantly, got me paid.

My word of advice if you decide to promote CPA offers is to make sure that you work with the large corporate style CPA networks rather than the smaller “Mom & Pop” CPA networks because they can cover your backs if the advertiser refuses to pay.

Small CPA networks simply don’t have the resources or financial means to cover your losses.

Unfortunately I have run traffic through some smaller CPA networks in the past that did refuse to pay me and I was out tens of thousands of dollars in affiliate commissions.

The other thing that burns me is the lack of respect that affiliate marketers get today. Of course, some of that is a result if shady affiliates who created fake blogs and articles to dupe people into purchasing products and offers.

Unfortunately major sources of traffic such as Google have now made it part of their mandate to weed out affiliates who use their Adwords PPC platform.

Trust me as I heard this from a reputable source that knows a Google insider who has confirmed this. This is a shame considering it was affiliates who built up Google Adwords to where it is today.

Now don’t get me wrong, I still LOVE affiliate marketing as it has made me a huge sum of money over the years – I just like be a product owner more.

I just wanted to share with you some of the bad experiences I have had with affiliate marketing and some of my tips on how you can avoid some of the problems I have had with getting paid.

I once had a candid conversation with a friend Steve Clayton (one of the Blueprint guys) who told me that he quickly switched from being an affiliate for a dieting program after generating $1 million in affiliate commissions for the product owner.

He told me that he had found out that he was only the third top affiliate for that product, meaning that there were two affiliates who generated more sales then he did for the product owner.

It is crazy to think that there were three affiliates who were responsible for almost $6 million in sales alone!

And the product owner was just sitting back while affiliates drove all the traffic and sale.

Pretty sweet position to be sitting in – if you ask me. 😉

I also had other close friends who were generating as much as $5 million a year in CPA commissions. They came out with their own course and were asked why if they were busy making $5 million with affiliate income, why bother creating their own product?

Their reply was simple. Why not if they can make another $5 million selling information on how they run their successful affiliate business? They went on to make another $5 million selling their own product in less than three weeks.

Smart thinking if you ask me.

Do you want to know a little secret?

I can pretty much predict who will win a major product launch by just watching the previous product launches.

The winner is usually a person who just recently finished their own product launch.

Why?

Because they just built a huge, responsive prelaunch list with their own product launch because they had their own product to sell.

There really are a countless number of reasons that you should seriously consider becoming a product owner if you haven’t already.

As a product owner, you control the list and entire sales process.

When I used to work in the corporate world as a consultant to small businesses, we always took our clients through an exercise that would show them how they could increase their revenues and profits.

All of the steps I used to teach offline businesses can be applied to online advertisers.

The interesting thing is that these concepts are quite simple and not rocket science.

Let me explain to you the four factors to product owners should concentrate on that will increase revenues and ultimately profits.

1. Get More Customers

Not too complicated – right?

Just get double the traffic and if your conversion rate remains the same, you will double your customers and revenues.

Now as an affiliate, the more sales you make, the more commissions you will get. But at the end, you are just one of many affiliates that could be promoting the same affiliate product so who do you think is benefiting in the end?

The product owner of course.

In fact, with all the traffic that you have sent to the product sales page, you might have built a nice hot list of prospects that you will NEVER have control of.

2. Increase the frequency of transactions with each customer

Here is where you as an affiliate really lose out. Unless you are with an affiliate program that pays out lifetime commissions on ALL their products (yeah right), you will rarely see any affiliate commissions on additional products that are created and sold to the customer.

3. Increase the price of your products

You have absolutely no control over the price of an affiliate product that you are promoting. This is left up to the advertiser who decides what he or she would like to charge.

And since most advertisers are not sophisticated when it comes to split-testing to find the optimal price to sell at – once again as affiliates, we lose out on missed sales.

4. Systems

Systems within an online business include everything from the sales letters, squeeze pages, back-end funnels, autoresponders, customer support channels – all which bring in millions of dollars in sales for the product owners.

You as an affiliate have no control over ANY of these systems and probably don’t even see a dime in affiliate commissions from anything that happens after the initial sale.

If you truly want to build a lucrative online empire, I think affiliate income should be your secondary source of revenue whereas selling your own products or services should be your primary focus.

About six months ago, I had a good friend Peter Nguyen present at my live training seminar about moving from the affiliate marketing to becoming the product owner or advertiser (as they are called on CPA networks).

He blew the audience away with his wealth of knowledge that he has gained over the last few years working with dozens of advertisers.

In fact, it was Peter who encouraged me to create my own products that have gone on to do millions of dollars in sales.

Over the last 10 months, I have been working closely with Peter’s team to create an entire training course called Advertiser360.

This courses guides anyone who is interested in becoming a super advertiser by selling their own products and services.

The course is massive and is physically shipped out to customers, but also as a digital component that you get full access to.

Click For Advertiser360

Best wishes,

Gauher Chaudhry

When Internet Marketing Becomes Dangerous

Over the course of my Internet marketing journey the last decade, I have watched as many of my friends have had their families broken apart as a result of their online businesses.

It might be even happening to your own family right now without you even noticing. Let me explain so you never allow this to happen to you.

Contrary to what you read with many sales letters, making money online is not easy.

In fact. many people who have finally achieved success online spent years struggling before they found an online strategy that worked.

But if you are currently spending countless hours every day trying to make money online, there can be an emotional and physical price to pay.

In the last three years, I have had three Internet marketing friends have their families torn apart because they didn’t see the tell-tale signs that their work on their Internet businesses were the reason.

Trying to make money online can be fun and challenging at the same time. But when it becomes an obsession, then you need to take two steps back to see how it is affecting the people around you.

I recently had a candid conversation with a friend who told me that one day his wife walked into his home office and told him she was unhappy with their lifestyle.

She wasn’t happy that he was at home making money online and these events seemed to have occurred when his online income started dropping.

By the time he realized that his time on the computer was pushing her away, it was to late. She had already made up her mind and wanted a divorce. Unfortunately, now he is left with mixed emotions and sadness that he won’t be with his children every single day. I feel for him because he taught that he was doing what thought he needed to do to provide for his family.

The scary thing is that he didn’t even have a clue that she was unhappy and I think that this was due to a lack of communication.

I have also had friends who either quit or lost their jobs in the past tell me that this was a good thing because it would give them more time to work on their online businesses. It almost always goes something like, “I have three months to make this online thing work because the money will run dry and my family will suffer.” Wow, what a brilliant and exciting strategy.

They tell me to read the sales letters of all the major gurus who first hit rock-bottom (i.e. lying in a ditch with a whiskey bottle in their hand before that had their ah-ha moment and made millions online). Almost 95% of the time, this is not true and the copywriter is just trying to weave an inspirational story to get prospects to buy the product or service.

My advice to my friends who have very little money is always “Get A JOB!” You will need the capital to funnel into your online business and stressing yourself out with dwindling savings will have a major impact on your marriage – guaranteed.

I remember spending some time at my father-in-law’s house and he had a plaque up on the wall that read “10 Rules To Success In Life.”

The very first rule stated, “Be careful who you marry because they will dictate 90% of your happiness and success.”

I look back at my last 12 years of marriage and believe that this is very true. If I hadn’t married my wife who is my very foundation and support for everything I do, I don’t know where I would be today.

She has supported me from day one and we are successful today, but not because of what I have done, but rather what we have done as a team.

There were times where she would take the kids out and many nights she watched a movie alone just to let me work. In fact, I used to spend 12-14 hours on the computer a day and she stood by me.

There were days that she did have her doubts about whether I would achieve success and whether all the hours on the computer were worth it, but she stuck through it with me. But I also paid a price with my health as sitting on computer all day doesn’t do much for the body.

I tell many people today that you will struggle to make money online if you don’t have the “buy-in” of your spouse or immediate family.

Do you want to listen to constant negativity from people who don’t believe in your vision? Do you want to work in an atmosphere where people are waiting for you to fail so that they can say “I told you so…”.

Of course not and it becomes especially hurtful when it is your spouse who is saying these things.

But on the other hand, as a spouse of an Internet marketer, you don’t want to spend your life watching your spouse on the computer 10 hours a day.

You need to think about how your Internet marketing ambitions affect that people around you. At the end of the day, I believe that it is all about balance and communication.

Although my wife might not be actively involved in my business, I still make it a habit to tell her everyday what I am working on and what is going on in the Internet marketing scene.

Sometimes she thinks what I tell her is more interesting than a Hollywood flick… (i.e. “Honey, you won’t believe whose product launch just bombed…”).

I have now made it a habit to cut down my time on the computer and spend more time with my family. My children were even sending me subtle hints to get off the computer, which told me that I needed to pull back.

Sure my income has slightly dropped, but I don’t want to end up in the future having regrets.

I once went through one of Eben Pagan’s business trainings and he even said that the most important things that you can work on in life are making money, health and relationships.

Relationships are really the key to happiness and success. That is the relationships you have with business partners, customers, friends and most importantly, with your family.

Live for today because you don’t know what tomorrow will bring.

Comments?

Best wishes,

Gauher Chaudhry

P.S. – Please retweet if you think this post was important.

Video Marketing Goldmine

Yesterday I finished up a webinar with Sean Donahoe who shared some of his strategies for getting huge amounts of free traffic from YouTube. The webinar was only supposed to be for one hour, but the content was great and it almost went as long as two hours.

You can watch the entire replay of the webinar below:

Many people on the webinar were asking me if I was going to include my own bonus. I didn’t have one because I think for that people are getting 10 times the value that Sean is giving in his Video Marketing Goldmine course. But I ended up creating a bonus on “the fly”, which will be a complete live case study in a few weeks so that you can see me applying the system.

Click Here To Order Video Marketing Goldmine

Please send your receipts to gauher(at)payperclickformula.com so that I can add you to the list of people to send the bonus to.

Best wishes,

Gauher Chaudhry

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Better Internal Linking For More Free Traffic

Reaching Your Prospects Using Effective Communication Channels

Advertiser360: Becoming A Super Advertiser

When Internet Marketing Becomes Dangerous

Video Marketing Goldmine

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