Have you ever visited an online sales video only to see the order button appear below the video a few minutes into the sales presentation?
Did you ever wonder how they did that?
Marketing statistics have indicated that the longer the person watches an online sales video, the more receptive they will be to ordering the product. But how do you get them to watch the sales video if your order button is already visible and they can easily see the price of your product with one click?
I know a lot of people can be turned off by a high-ticket item, but if they had stuck around for a portion of the sales video, they may have realized that it was a deal.
Here is the script on how you can set a time delay before having your order button appear on any page.
Place the following code below between the <head></head> tags on your web page.
<script type=”text/javascript”>
function showIt() {
document.getElementById(“hidden”).style.visibility = “visible”;
}
setTimeout(“showIt()”, 25000); // 1000 is 1 second
</script>
Set how long you want have the prospect watch the video before the order button appears by adjusting the seconds in the script.
Now in the body of your web page where you want he content to magically appear after a certain amount of time, place the following DIV tags. Place the image or content that you want to magically appear in between the DIV tags.
<div ID=”hidden” style=”visibility: hidden”>
</div>
Ta da!
What I recommend is that you split test a sales page without the script against the page with the script and see which one generates the higher conversions rate.
You may be surprised. 🙂
Best wishes,
Gauher Chaudhry
